Hi, I’m Carla King, founder of the Self-Publishing Boot Camp series of guides, online courses, and workshops, host of the Author Friendly podcast, and publisher at Misadventures Media.

I got the idea to start the Author Friendly Podcast because I wanted to interview the people behind the products, tools, and services I list in my Consumer’s Guide for Self-Publishers. (You can get it in the signup form on this page.)


I started self-publishing way early, back in 1995, with a travel guide to bicycling the French Riviera. I was working as a technical writer at the time so I found it fairly easy to format my manuscript and self-publish.

This was before the internet, too, so so there was and there was really only one way to publish: just get an ISBN and a PDF and send it off to the printer!

Well, of course, there was also editing and design, marketing and sales. But I went back to France and sold all 500 of the books I’d shipped to bicycle shops, tourist offices, and English-language bookstores. I made a significant amount of money and fell in love with self-publishing!

Over the years I transitioned from technical writer to travel technology journalist, freelancing for PC World and other magazines in the early days of portable computing.

This paved the way for a career as an adventure travel writer and in 1995 I pioneered the art of the real-time online travelogue (now called a blog) with my motorcycle trip around America test riding a Russian sidecar motorcycle for a company who wanted to import it for sale in the US. Sounds crazy, right? Well, it kinda was, and the blog became a book called American Borders, which was my second self-published book. 

I kept riding, writing, and publishing, and self-published a third book with my writing group, the Wild Writing Women in 2001. Wild Writing Women: Stories of World Travel attracted a lot of attention and was sold to a New York publishing house. Sounds like a success story, right? Wrong. The book hasn’t made a penny since that first run that we did on our own. I started teaching self-publishing in the early 2000s, speaking at writing conferences, blogging, and writing publishing guides. The 4th edition of my Self-Publishing Boot Camp Guide for Authors was (self) published in February 2018, along with my first online course. Since I launched Self-Pub Boot Camp I’ve helped thousands of authors publish successfully, and that feels really good.

I’m from the San Francisco Bay area where I run the self-publishing track at the San Francisco Writers Conference. But I’ve lived in San Diego and Baja, California for the past five years.

I hope that this newest addition to the Self-Pub Boot Camp family of services helps you choose the best self-publishing products, tools, and services for your publishing journey.

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